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You want to buy gold - safely, simply, and at the best prices in the world - and you shall, in just a few minutes.
You'll first need some knowledge about gold markets, because then you'll make a better decision, and you'll get a better deal.
We'll explain how the professional bullion market actually works, and how BullionVault connects you to it to get you a safer, simpler route into real bullion gold, at prices you won't better anywhere.
We'll be clear, honest and informative. We'll tell you both about BullionVault and about the other main ways you could choose to buy gold. Why? Because when you've understood them all we think you'll have even more confidence you're making the right choice with BullionVault.
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You won't be alone. More than 40,000 people from 83 countries use BullionVault.
In the last two years they bought more gold through BullionVault than through any other direct bullion ownership service in the world.
BullionVault now stores over 7 tonnes of gold, which is more than most of the world's central banks, and every ounce is owned privately, by people like you.
OK then? Now you know you're not wasting your valuable time let's get on with understanding how the gold market works.
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This combination of safety, value, accessibility, transparency and service has quickly made BullionVault the most popular direct gold ownership service in the world.
Click here to visit BullionVault now.
The critical thing with gold is to take delivery, and in normal circumstances to avoid immediate possession, while making sure you have the right to take later possession if necessary. This is not intuitive to most gold buyers.
Many people believe they should take immediate possession of the gold they buy. But for all the comfort that they derive from the feeling of a gold bar in their hand, few who have tried selling a bar from private possession would take possession again. They learned - when they tried to sell - that no-one will pay close to the spot price for small bars or coins which have been in private possession.
Gold in your possession is subject to several disadvantages:-
Yet in modern times - and in most cases back through history - an effective defence for moderately wealthy people was gold owned offshore in a well governed country. Far better than gold in your possession is gold which is your property, but which is in a country enjoying political stability, high local living standards, sound finances, and no tense international relations. On all of these criteria Switzerland is near the top of the heap. Even better the Swiss economy is built on its trustworthiness as a home for foreign wealth, and this provides a powerful motivation for maintaining a safe investment environment for foreigners.
So, in most cases you are smarter to postpone taking possession until an emergency makes it absolutely necessary. In the meantime take delivery, but into a professional offshore vault, rather than into your personal possession. Then your gold will both be much safer than in domestic or safe-deposit-box storage, will be far cheaper to insure, and will retain its full resale value. You can almost always repatriate wealth after you've taken it abroad. Exchange controls stop capital flight, not inward investment.
When you buy a standard financial instrument - like a share - you transact a deal, and there follows a settlement process typically lasting a few days. Prior to settlement the broker has the shares and you still have your money, and both of you are obligated to honour the transaction by settling it. That obligation is recognised on the broker's balance sheet. He owes you something, making you a creditor, and you owe him something, making you a debtor too.
While that situation remains it is relatively balanced. What usually follows is a potentially risky but short period for you where you pay the broker, settling the debt and trusting him to transfer title to the shares to you in due course. At this point the failure of the broker is potentially very expensive for you. That's why you must always be careful who you deal with.
After you have paid - and thankfully with pretty good reliability - the broker quickly transfers title in the shares to you. Those shares are now delivered. At this point you stop being the broker's creditor; you are off his balance sheet and now you own the shares.
(By the way, very frequently you won't get possession of these shares, because they are often retained in the possession of the broker even though you own them. They are delivered but not into your possession. This is perfectly normal and safe.)
In law the consequences of delivery are important. If your broker now fails, even if your shares are in his possession, the fact that they have transferred to your ownership, through delivery, is the critical thing. If the broker fails a liquidator cannot sell your shares for the benefit of creditors, he can only return those shares to you. The broker's failure is now irrelevant to you because of your ownership.
Now, there is always a modest cost in arranging final settlement in this way. Yet because of that modest cost, and because investors feel irrationally safe on a broker's balance sheet, nowadays many styles of transaction are arranged never to settle. Instead they are managed by down-payments: futures, spread bets, contracts for difference, unallocated gold, gold pool accounts, etc all leave you on the supplier's balance sheet and exposed to its default. Probably the worst of these are unallocated gold and the balance sheet pool account, because your down-payment is usually 100%, exposing you over the long term to lose all your money if your supplier fails.
The long run future of all credit based systems is failure. That's why safety in gold means getting settled, and getting off the balance sheet. This is not dependent on possession, but it is dependent on delivery.
So however you buy gold make sure to get it delivered, or if you decide otherwise be sure you understand the consequences of the failure of your supplier.
BullionVault is the only gold business in the world which offers 24/7 trading with instant settlement. It can do this because it checks the customer's available money and available gold under its control before a deal is struck. The gold and the money are exchanged within the BullionVault system at the instant of the deal, so at any time 100% of BullionVault gold is fully delivered and settled.
If you try to insure gold yourself you will quickly realize the benefit of helping the insurer assess the risk by keeping your gold in a formal bullion vault. The actuaries' calculation of risk show, beyond doubt, that it is much safer there than anywhere else, and that's why insurance is included in the vaulting charges of most professional bullion vaults.
BullionVault goes several steps further here.
Because the seller's gold is already in the buyer's chosen vault your trades are settled as soon as you buy - and in warranted good delivery form. So:-
On BullionVault, from the instant you buy to the instant you sell your gold is insured automatically, and the cost of insurance is included in the tiny custody charge of 0.12% per annum. Customers can view BullionVault's insurance certificate on-line at any time.
Investors have a strong attachment to certificates. Somehow there is a feeling that an intricate and expensively produced piece of paper is necessarily an indication of underlying value.
It does not always work out this way, and the walls of finance companies everywhere are decorated with large numbers of historically interesting but entirely worthless certificates.
There is no way, other than the surrender of all the certificates in issue, to be absolutely certain that they are backed by an exactly equivalent quantity of gold. All sorts of things can cause this not to be the case:- Duplicates issued in good faith. Deliberate over-issue. Good forgeries. Bad administration. Changes of Address. Cancellation of old classes of certificates and their replacement. Failure to destroy old certificates surrendered, etc.
Certificates are capable of being duplicated about as easily as paper money, which is mildly ironic given the modern day bullion buyer's motivation - which is frequently to avoid the debasement of monetary printing.
There is a better way. Using modern technology it is easy to publish every day an accessible list of all gold owners with an interest in a specific vaulted store.
Reconciled to an underlying bar list this can provide a reliable proof that the total number of owners can claim an amount of gold exactly equal to the vaulted total. Moreover all investors' holdings can be published using a nickname which is known only to them and which, while validating their own holding to them, does not identify them.
This is how BullionVault proves your gold ownership every day. BullionVault customers see the proof on BullionVault's Daily Audit - published every day and linked directly from the BullionVault home page. And for those whose attachment to certificates proves insurmountable we provide an RSS feed of their own digital record - re-issued every day to their own computer, under their own private nickname.
Bearing these issues in mind then lets examine the other ways of buying gold.
Buy gold coins or small gold bars and you can hold them in your hand, or possibly in a safe deposit box. Your gold is delivered (good), and in your possession (bad in large quantities). You should try to get insurance cover if you buy a significant quantity, but this is not always easy, and of course you have to declare that you own gold in order to insure it, which you might not wish to do.
You will certainly find there is a significant premium on purchase price and a significant discount at sale, and this will dent your profits if you are buying for investment. Expect to lose about 8% this way, perhaps a little more in single coins and smaller denominations, or a little less in bulk.
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You could find that you become a trapped owner should a financial meltdown occur. You may also discover your gold is not easily liquidated if - for example - exchange controls are implemented in the country where you live.
In spite of the drawbacks many people who buy a significant quantity of gold for investment offshore do keep a much smaller reserve in coins. This 2006 USA Liberty 'Buffalo' , which is 1 oz and 99.99% pure gold, is owned by BullionVault's director, who thinks that while it may lack the investment efficiency of offshore good delivery bars, it wins on aesthetic quality. He paid a premium of 7% over spot and like most people who own coins has never yet tried to sell it.
It is relatively straightforward to buy gold coins. A search of Google for "gold coin dealers" will quickly produce some suppliers. Watch out for the big difference between numismatic coins and bullion coins. Bullion coins like this one have no value as a collectible, and their worth is based only on their gold content.
Gold certificates are typically unallocated gold with an option to convert into allocated at the investor's option and cost.
The cost of allocating is prohibitive - involving a fabrication cost and an ongoing storage cost typically of 1.5% per annum. This is more than 10 times the wholesale rate for insured bullion storage, and this artificially high rate achieves its primary purpose of keeping the gold unallocated.
That is a convenience for the provider who thus gets free long-term working capital.
As an investor in unallocated gold your gold is on the balance sheet as a liability and you remain exposed to the suppliers' insolvency for the long term. Given the relatively high costs involved there is little likelihood of you choosing to allocate.
Certainly the most well-known and most respected of the certificate providers is the Perth Mint Certificate Program.
Trading gold futures means you can buy gold on credit, gearing up your gold investment. But if you buy gold this way, sharp volatility will put you at risk of large losses arising from the leverage.
If you are a short term speculator with a particular view on the gold price, and particularly if you are a short-seller of gold, then you should look at our detailed section on Gold Futures.
The exchange-traded gold funds are a high volume investment vehicle providing exposure to the gold price. They benefit from the familiarity of being traded on a normal stock exchange. If you already have a brokerage account set up then these can be one of the most convenient options for you. However it is well worth your while understanding the key issues from our section on Gold ETFs.
Gold mining stocks face ever-growing problems of politics, cost and geology. Moreover - much to many people's surprise they have very significantly underperformed bullion over the recent past.
The underlying reason for this is that modern attitudes have made gold mining a bit of a pariah in business terms. The shattered landscapes and plentiful poisons left behind by previous generations of miners have created a mistrust by environmentalists and their governments which are now routinely applying very high clean-up standards and costs before granting mining licences.
Governments also frequently require infrastructure and other social benefits to be financed by mine operators - acting as a sort of compensation to local communities. They are well able to assess the value of the mine, and force up the social price to the point where it is only just a profitable undertaking. That means that the profits of mining are now more than ever expended in social works in the country and vicinity of a new mine.
On top of that the rising cost of energy has in many cases been crippling.
The result is that there has gradually developed a premium on gold which is already out of the ground and in its refined form - bullion.
But that does not deny that great fortunes can be made by people who find the right gold mine stock - one with large deposits and low production costs.
If you are interested please read our page on gold mining.
We hope you have found this walk through the ways of buying gold to be instructive. We firmly believe that BullionVault offers you the cheapest, safest and most accessible way that has yet been devised.
You can register now, and quickly you'll be owning the gold you seek to protect you from the appalling mismanagement of our currencies and economies.
We respect your privacy. Your BullionVault registration will never be sold, rented or otherwise made available to any third party. All it will do is put you on the road to private, outright gold ownership, in London, New York or Zurich. We think that might make it your most valuable use of the internet this year.
We finish by summarizing the advantages of BullionVault - many of which are found nowhere else.
You can collect that free gram of gold right now. From there you can test the live system, at our risk, by selling your gram, and buying it back.
Once you get registered you can use our interactive help system to ask BullionVault staff any further questions you may have, or by all means call us now, in the UK, on +44 (0)20 8600 0130.